How do you use language to build trust?
WIBF and HSBC are delighted to welcome Anya Zhuravkina for this session on How Language Builds Trust.
‘Effective communications is the second biggest driver of trust’ according to a decade of research by the Institute of Leadership and Management. Why is this? What does ‘effective’ look, feel and sound like? And how can you do more of it in your communications. Come along to this event to find out.
Anya is the founder of Winning Language – a business which helps people use language in a more compelling way to build trust and win work. She was previously a Language Director at KPMG. There she created and ran a language programme to change the way KPMG communicates in sales. She’s a big believer in the power of words to change the world for the better.
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